Cold Email Deliverability Checklist 2026
Follow this 10-point checklist before launching your next campaign to ensure you hit the primary inbox, not the spam folder.
- 1. SPF Record Published
- 2. DKIM Keys Active
- 3. DMARC Policy Set
- 4. Custom Tracking Domain
- 5. Forwarding & Redirects
- 6. 14-Day Warmup Completed
- 7. List Cleaned & Verified
- 8. RFC 8058 One-Click Unsubscribe
- 9. Spintax & Variants
- 10. Plain Text Fallback